H.R. 8893 · In committee · Science, Technology, Communications

Protecting Consumers from Deceptive AI Act

What it does

Direct NIST to establish task forces that develop technical standards and guidelines for identifying AI-generated or AI-modified content (audio, visual, text).
Require task forces to address content provenance metadata, watermarking, digital fingerprinting, and other technical measures for AI-created content.
Task forces must issue guidance on how online platforms should store and display content provenance data while preserving user privacy.
Task forces must report to NIST with recommendations on technical standards and to Congress on their activities on a periodic basis.

Official summary

Protecting Consumers from Deceptive AI Act This bill requires the National Institute of Standards and Technology (NIST) to establish task forces to support the development of technical standards and guidelines for identifying content created using artificial intelligence (AI). Specifically, the task forces must address (1) identifying and labeling audio, visual, or text-based content created or substantially modified using generative AI; and (2) providing content provenance metadata, watermarking, digital fingerprinting, and other relevant technical measures. ( Content provenance is information about the origin and history of digital content.) The task forces must consider issuing guidance for online platforms on storing and displaying content provenance data and metadata in a manner that preserves privacy (e.g., by informing users when they are sharing content that contains content provenance data or metadata). To the extent possible, the output of these task forces should inform the development of technical standards by private, consensus organizations. The task forces must report to NIST within a specified period with recommendations related to relevant technical standards and…

Latest action

Jun 25, 2026: Ordered to be Reported in the Nature of a Substitute (Amended) by the Yeas and Nays: 35 - 0.

Committee: House Science, Space, and Technology